Dino Jr Sells out with Nike
Posted on January 18th, 2007 at 5:00 pm by TheMuse

So here’s the gist: Nike got Dinosaur Junior frontman, J. Mascis, to design a pair of shoes. Why does one of the biggest symbols of 90s grunge, of the torn plaided flannel generation, the “I’m a loser Baby” kids, work with bigtime sweatshop corporation, Nike? I don’t know if there’s a possible justification. But since it is interesting, and I have my own double standards (nobody’s perfect), here are J. Mascis’ Nike pumps. Happy now?

Dinosaur Jr Nikes

And here are the Dinosaurs in Start Choppin:

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3 Comments »

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Just a little fyi, selling out implies theres cash being made by J Mascis/Dinosaur jr, they are not receiving any cash from the deal, Nike asked J Mascis to design a shoe, he thought it was a fun idea…theres the shoe.

As for the sweatshop deal, think people try to balance those situations, like you said nobodies perfect, btw buy J Mascis J & Friends Sing for Amma, all money donated to tsumani Amma charities

read the slapskateboard article on J Mascis/Dinosaur Jr’s musical contribution to many skate videos for their impact on some of the early skaters out there…

Comment by freak — January 19, 2007 @ 7:49 pm


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Oh wow, so he worked for Nike and DIDN’T GET PAID? that’s just crazy.

Comment by TheMuse — January 20, 2007 @ 7:00 am


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I´m sure he did get paid for it, but I don´t think he did it for the money. Who wouldn´t want to have their own signature shoes? It´s cool!

Athough the shoes are pretty ugly if you ask me.

Comment by jonas — February 21, 2007 @ 1:15 pm


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